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Onzetrends background

Case Study

Onzetrends

E-commerce Solutions
Graphic Design & Branding
Social Media Marketing
Onzetrends

The Challenge

Onzetrends, a trendy bags and fashion accessories brand in Kenya, needed a visually appealing e-commerce website to transition from a purely social media-based business to a full omnichannel retail presence. Selling exclusively through Instagram and WhatsApp created operational inefficiencies—lost orders, manual inventory tracking, and no customer data analytics. Fashion-forward shoppers searching for "designer bags Kenya," "handbags online Nairobi," or "trendy accessories shop" needed a polished online store that matched the brand's aesthetic and made purchasing seamless.

Our Solution

We created a fashion-forward e-commerce website with an editorial design that mirrors the brand's Instagram aesthetic—grid-based product showcases, lifestyle photography, and bold typography. The platform features intelligent product categorization (handbags, crossbody bags, tote bags, clutches, accessories), advanced filtering by color, size, and price, and a wishlist functionality. We integrated automated inventory management, order tracking with SMS notifications, and a "New Arrivals" system that highlights fresh drops. The site includes an influencer collaboration gallery, size guides with comparison photos, and a robust brand identity package that carries across all digital touchpoints.

Final Verdict

Onzetrends has successfully transitioned to omnichannel retail, with the website now accounting for 55% of total sales. Order processing time has been reduced by 70% through automation, and customer satisfaction has improved dramatically with transparent order tracking. The new arrivals notification system has created a loyal customer base that checks back weekly, driving repeat purchase rates up by 45%.

Project Details

Scope of Work

  • Fashion E-commerce Platform
  • Automated Inventory Management
  • Brand Identity Package
  • Influencer Gallery
  • Order Tracking System

Deliverables

  • E-commerce Solutions
  • Graphic Design & Branding
  • Social Media Marketing
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Testimonials

What Our Clients Say

Hear from businesses who have achieved success with our E-commerce Solutions & Graphic Design & Branding & Social Media Marketing services.

"They grew our Instagram following with real, engaged users who love our brand. The community they've built is amazing."

M

Mohammed Said

Founder, Said Enterprises

"Our social media presence was inconsistent. Now, we have a professional, strategic content calendar, and our engagement rates have soared."

F

Fatima Haddad

CEO, Haddad Solutions

"The influencer collaborations they arranged were a perfect fit for our brand and introduced us to a whole new audience."

A

Ali Brahimi

Marketing Director, Brahimi Group

"They truly understand how to tell a story on social media. The visual content they create is always top-quality and on-brand."

A

Aicha Bensaid

Manager, Bensaid Logistics

"Managing our Facebook group was a huge task. They took it over and turned it into a thriving hub for our customers."

Y

Youssef Mansouri

Head of Growth, Mansouri Innovations

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